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Wednesday, October 15, 2008

VAPPS leaves freemium for HiDef Conferencing

10-15-2008 8-26-55 AM hsc-home-rawChatted with Ben Lilienthal, CEO and founder of VAPPS, this morning.

Skype Journal: Saw you turned off HiGhspeEdconferencing.

Ben Lilienthal: Yes, we are in the process of shutting down highspeedconferencing.com. In reality, we stopped operating this service almost a year ago when we launched the 2nd iteration of it -- www.HiDefConferencing.com.

10-15-2008 8-26-55 AM hsc-home-cropped

SJ. HiGhspeEdconferencing was novel for its Skype integration when you launched it. How has the world of conferencing changed since then?

HighSpeed was the first integrated Skype and Phone conferencing service.

HiDefConferencing.com replaced it and is the first and only wideband, fixed price, better than PSTN sound quality conference calling service in the world!!!

Q. What was HighSpeedConferencing's business model? How is it different than HiDefConferencing?

With the shutdown of Skypecasts last month, we more than doubled the minutes on the service and the number of registered users. Highspeedconferencing relied on payments from rural LECs to generate revenue.

HiDefconferencing.com is targeted squarely at the SMB market which currently spends over $1billion/year on audio conferencing services. That segment of the market is projected to grow to over $2bn in the next five years.

HiDefConferencing.com is the only service in the world that offers fixed price, unlimited minutes plans for Small and Medium sized businesses

Q. Will Skype for Asterisk lower barriers to entry for voice conferencing?

We don't compete with free. If people are going to use free services there are plenty available within Skype itself for conferencing.

Q. How is the shocking news about our changing world economy affecting your plans?

Collaboration, especially the type of collaboration that we have been working on for the last 5 years, which is a product of fearless innovation and delivers high quality for lower costs just happens to be a counter-cyclical business.

In other words, as the economy does worse, www.hidefconferencing.com does better.

People still need to collaborate but they are looking for low-cost, innovative solutions such as www.hidefconferencing.com to replace getting on airplanes, and staying in hotels.

Q. I use HiDefConferencing for weekly meetings of DataPortability.org. What are three features we're probably not using that we should try?

Three features you should use and probably don't are recording, hand raising and web controls.

Also, we will be launching a new UI later this month to streamline the scheduling and invitation process.

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1 Comments:

At October 18, 2008 at 8:00 AM , Anonymous jan geirnaert said...

does that mean that they left Skype behind ?

 

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